Thursday, 26 November 2015

Internet Audience research

Internet audience research

I have conducted some internet (secondary) research in order to obtain information about what kinds of people watch thrillers, why they watch them, and awards given for popular thrillers which have been released over the years.
 
Thrillers are watched for entertainment purposes, and are particularly engaging when they are more realistic, based in familiar surroundings for the audience, as well as the characters representing normal people. They storyline must be engaging, creating a strong connection between the characters in the thriller and the audience. Research conducted has shown that thrillers seem to appeal more to women, due to them enjoying the intellectual experience and the abnormal behaviour usually displayed by the characters. Thrillers are also usually rated 18, due to the disturbing images which could give younger children nightmares and have a negative lasting effect on them, and so our target audience could be women over the age of 18. However our opening thriller should appeal to both genders as it will not reveal too much of the storyline in the first 2 minutes.
 
According to the IMDb, the most popular thrillers (voted by users through a numerical scale) are Inception, The Dark Knight rises, Se7en, and The silence of the lambs which are amongst just a few of the classics. Se7en particularly inspired me, as the titles were very well executed and sent a shiver down my spine. Se7en was also nominated for a BAFTA and OSCAR award, but won a Saturn award.
IMDb most voted Thriller feature films.
 
However, according to further research, in 2009, 31 out of the 503 total films released in the UK, the box office only took 4% of the earnings, equalling to £42,578,104. This percentage could be low because thrillers mainly appeal to audiences over the age of 18, as commonly thrillers are rated 18, and so this automatically rules out a high percentage of viewers if they are below the age of 18. This then means that when visiting the cinema, families and younger people visiting with their friends will choose other genres of film over the thriller genre.
 

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